E.6 Dissemination, Communication and Exploitation – Measures to maximise your impact (webinar)

Horizontal aspects are receiving a high attention also by the evaluators and when you report on these to the European Commission. The course covers proposal writing as well as project management aspects on dissemination, communication, and exploitation. What are the requirements? How detailed you have to be? Who should monitor what? How to develop the strategy on DEC? All these and more will be discussed.

AGENDA:

08:45 – 09:00    Accessing the ZOOM Online Meeting Room

09:00 – 09:15    Event Opening and introduction to the course

09:15 – 10:00    Dissemination strategy

• How to approach the dissemination strategy development?
• How to assess your target groups, what channels and tools to consider, how to ensure proper messages spread with adequate timing?
• Different strategies and approaches will be introduced through real-life examples (result-driven, target-group driven; impact-driven, etc.).
• How to approach dissemination reporting and monitoring?
• How to come up with an out-of-the-box idea? 

(10:00 – 10:15 Short Break)

10:15 – 11:00     Exploitation, IP strategy and innovation management 

• Exploitation management vs. innovation management
• Non-commercial exploitation routes
• Commercialisation (Licencing, joint ventures, spin-offs, etc.)
• Protection measures
• IP management pillars
• Assess novelty element and innovation deployment potential
• Legal agreements – what is needed? What is useful?
• Budgetary aspects

       (11:00 – 11:15 Break)

11:15 – 12:30       Workshop on DEC strategy and action plan